In 2021 we partnered with Metro North Commuter Railroad to produce a safety campaign educating people about the dangers of distracted driving near railroad tracks.
For this campaign we did radio interviews, social media advertising and used influencers to spread the word.
Influencer post from 2021 Distracted Driving Campaign
We also created the dramatic PSA below for this campaign.
Link to Distracted Driving PSA You Tube https://www.youtube.com/watch?v=_xA3_I3Pl9E
Between PSAs, social media ads, radio interviews and other formats New Yorkers saw this safety messaging over 13 million times.